About Us

Tony IshmTony1ael is a “sales” expert throughout various “Food Industry Channels” … primarily focused on: Convenience Store, Healthcare, Military, College & University and Drug.  For over 30 years, Tony has worked with numerous manufacturers in successfully establishing their programs on a national scale.  With existing working relationships with National Retail Chains and Wholesale Distributors, Tony has aggressively managed the initiatives of those companies represented through either a direct sales force or regional “specialty” representatives.  Prior to his position with Waterford Group, Tony has held the positions of President and National Sales Manager of National Conveniencestore Sales & Marketing (NCSM), Director of Business Development: Eastern Region, National Director of Business Development: Specialty Markets, and National Director of Business Development: Senior Key Account Manager.